Sensitive margins, aggressive competitive promotions and a market which fluctuates dramatically with the weather put considerable pressure on drinks suppliers.
To refine its pricing and promotions activities, this major UK supplier needed to give its staff - many of whom are on the move - better access to dynamic information on its own company's sales, and those of its competitors.
All the data this company needed was available - it just had to be made more accessible to a busy, mobile workforce.
Today, Investigator provides browser access to a comprehensive sales history, and users just point and click to create their own custom reports. Market and competitive data vital to effective decision making is updated every month by S4P, so sales effort can be directed to seize opportunities and counter threats in this most competitive of markets.
Why not put Investigator to the test? Talk to us about a hands-on demonstration geared specifically to your business, your needs, and your data.